At Mason, we talk a lot about the advice we give. This series is about the people who give it.
Beyond the Advice is a series where we hand our advisors ten questions and get out of the way. No talking points, no scripts, just their own words on the things that shaped them, the people they admire, and what makes them tick outside the office. Because good financial advice doesn’t come from a formula. It comes from someone who understands people, and that understanding starts with knowing who they are.
Next up, Blaine Homan, CFP®.
What first drew you to this work? (your story in your own words)
I began investing at a young age. My grandfather opened a Uniform Transfers to Minors Act account and gifted me my first shares of stock, and that early exposure sparked a lasting interest in financial markets. Throughout my education, I was drawn to analytical, technically demanding work, but I also knew I wanted a career built on relationships, not just numbers. That combination became real for me during a summer internship, where I saw what it meant to be a trusted advisor in someone’s life. I was hooked, and that experience is why I chose this career.
Who’s had the biggest influence on how you show up for clients? — a mentor, family member, early boss, etc.
I’ve had the good fortune of being mentored by a handful of advisors here at Mason, and watching them work has shaped how I show up for clients more than any single piece of advice could. What’s stuck with me most is the level of care, attention to detail, and preparation they bring to every client meeting. Nothing feels rushed or generic. They take the time to understand what matters to each client, and it shows in how prepared and present they are in the room. That standard is something I hold myself to every day.
What’s a piece of advice that’s stuck with you over the years?
There’s a story in Matthew McConaughey’s book Greenlights where he finally works up the courage to tell his father he wants to leave pre-law at UT for film school, bracing for pushback. Instead, his dad simply says, “Don’t half-ass it.” That short, no-nonsense response has always stuck with me. It fits my direct personality perfectly, and it’s become something of a personal mantra: go all in on whatever I’m doing.
What does an ideal Saturday look like for you?
Coffee with my wife, Karys, to start the morning, then a walk with our dog, Chief, and our son, Grayson, before the day gets going. A mid-morning tee time with College GameDay streaming through the cart speakers, an afternoon glued to college football, and it all wraps up with an early dinner with my family, usually steak and red wine.
What’s something most colleagues or clients would be surprised to learn about you?
I’m the chef in my house. Cooking is my creative outlet, and yes, I’m certain I’ve mastered the perfect medium-rare reverse sear.
What are you reading, watching, or listening to lately?
Reading Unreasonable Hospitality by Will Guidara. Watching Lioness and college football. Listening to a rotation of podcasts: Masters in Business, Invest Like the Best, Odd Lots, Animal Spirits, The Long View, Shotgun Start, and No Laying Up. And on the music side, it’s always George Strait.
Is there a hobby, sport, or pastime you could talk about for hours?
Horology and golf. I’m a huge mechanical watch nerd, and I love the game of golf.
What’s a moment, personal or professional, you’re genuinely proud of?
The day my son, Grayson, was born. Watching my wife, Karys, go through labor and then holding him for the first time, I felt a kind of pride that had nothing to do with accomplishment and everything to do with love and responsibility. It reshaped how I see pride itself: less about what I’ve achieved, and more about who I have become and who I now show up for. That shift carries into my work too. It’s made me more grounded, more patient, and more driven to build something worth being proud of.
If you weren’t in this field, what would you be doing instead?
Honestly, this one stumps me every time. I can’t picture myself doing anything else, though after watching Landman and Yellowstone, part of me wants to say I’d be out ranching cattle or working on an oil rig. Let’s be real, though: I wouldn’t last a week.
What’s a quality you admire most in the people you work with?
What stands out most to me is my colleagues’ genuine desire to keep learning and growing, paired with the professionalism they bring to serving our clients. There’s a real commitment to doing right by people here, not just going through the motions, and that mix of curiosity and integrity is something I genuinely admire being surrounded by.
Who’s someone — living or not, famous or not — you’d love to have dinner with?
These days, it’s my wife, hands down. With our five-month-old son, dinner usually means one of us eating standing up while holding him. A quiet, sit-down dinner, just the two of us, no interruptions, sounds like an absolute luxury right now.
What’s a small thing that always puts you in a good mood?
Taking my good boy, Chief, on a long walk at sunrise.
If Blaine’s story resonated with you, or if you’re simply ready to talk through your own financial picture, we’d love to introduce you. Click here to learn more about Blaine Homan’s background, credentials, and areas of focus.
Blaine Homan, CFP®, is a Wealth Advisor at Mason Investment Advisory Services. He earned his CFP® certification in 2021 and holds a B.S. in Finance from Virginia Tech’s Pamplin College of Business. Prior to joining Mason, he gained client service and financial planning experience at Centurion Wealth Management. Learn more about Blaine.
This article is for informational purposes only and does not constitute legal, tax, or investment advice. Mason is a fee-based advisory firm. Please consult with a qualified attorney, tax professional, or financial advisor regarding your specific situation.
